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Issue Assessment

 
 

ndp | analytics’ issue assessment begins with a comprehensive issue assessment of pro and con public material including research, white papers, published articles, traditional and social media, blogs, tweets, and website material. Research material is analyzed and graded with respect to key indicators, credibility, research gaps, and message potential.  Communication material is analyzed and graded with respect to channel, audience, tonality, messaging, alignment, strategy, and readability.  We provide recommendations regarding strategy and messaging to get your issue moving in the right direction.